AI is fantastic. AI is powerful. AI can also mean a lot of things to a lot of different people. Do you know enough about AI to know if the tech products claiming to use it are actually providing AI value? Start with what you need.
Insights Newsletter
Do trends help you with your marketing strategy?
Strategic thinking is about making choices and figuring out how to move forward. Trends help us with the how, they don’t predict the future.
May you grow with intention in 2021
My wish for you at the start of this year is that you achieve growth and prosperity in 2021! Most importantly, that you grow the way you want to grow. With intention. The word I replace the word resolution with.
2021 Kickstart – Well, I wouldn’t start from here
There’s an old Irish joke that a tourist stopped a farmer in the west of Ireland and asked for directions to Dublin. And the farmer answered – well, I wouldn’t start from here. It even made it’s way into The Quiet Man. Often mis-understood as silliness, it’s full of wisdom. At times, there is a […]
What is your favorite metric to predict future business?
What is the metric that you can measure today that helps predict future business? Does it have a prominent place on your marketing dashboards?